Leading on pitch deck, business model development, brand strategy and communication. Developed identity, brand guidelines and site architecture, branding strategy and UX/UI design across the website. Supported with project management ensuring the startup reaches targets in their programme. Worked on industrial hardware design + packaging proposals. Supported the company develop towards further funding rounds.
Selected to attend and participate in a design & strategy challenge day at Landor. A brand consulting firm founded in 1941 by Walter Landor, who pioneered some research, design, and consulting methods that coined the phrase as we use today “branding”. Creatives/ strategists from various disciplines and backgrounds were grouped in teams tasked to approach a one day branding project.
Whilst at Orangebus 2016 - A research project looking into baggage handling and airport security. The project incorporated UX research, design, prototyping and development for a RFID baggage tracking solution.
Developing an innovative concept for personal grooming targeted for a specific market region and demographic.
Working in conjunction with Matter (innovation partner to Gillette) considering market research, developing and designing concepts for a new product solution.
A digital data recording system that digitalises the current notation process of patient and dentist forms. Diagrammatic marking systems provide an easy way for the dentist to record and 3 dimensional software to visualise the teeth as well as communicate with the patient.
Work in this project is confidential and cannot be disclosed at this time. The project involved developing the Black and Decker home range.
A prototype knee brace design for osteoarthritis, considering future manufacturing technologies (3D printing) to create a medical device with more aesthetic appeal. A team design project for the 'Peacocks Medical Group'. The knee brace incorporates a brand principle of 'NET' ( Natural, Evolution, Technology ).