Collaboration and Experience


Leading on pitch deck, business model development, brand strategy and communication. Developed identity, brand guidelines and site architecture, branding strategy and UX/UI design across the website. Supported with project management ensuring the startup reaches targets in their programme. Worked on industrial hardware design + packaging proposals. Supported the company develop towards further funding rounds.


Landor Logo

Selected to attend and participate in a design & strategy challenge day at Landor. A brand consulting firm founded in 1941 by Walter Landor, who pioneered some research, design, and consulting methods that coined the phrase as we use today “branding”. Creatives/ strategists from various disciplines and backgrounds were grouped in teams tasked to approach a one day branding project.

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Orangebus logo

Whilst at Orangebus 2016 - A research project looking into baggage handling and airport security. The project incorporated UX research, design, prototyping and development for a RFID baggage tracking solution.



Gillette logoDeveloping an innovative concept for personal grooming targeted for a specific market region and demographic.


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Matter logoWorking in conjunction with Matter (innovation partner to Gillette) considering market research, developing and designing concepts for a new product solution.

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NHS logo

A digital data recording system that digitalises the current notation process of patient and dentist forms. Diagrammatic marking systems provide an easy way for the dentist to record and 3 dimensional software to visualise the teeth as well as communicate with the patient.

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Black and Decker logo

Work in this project is confidential and cannot be disclosed at this time. The project involved developing the Black and Decker home range.


Peacocks logo

A prototype knee brace design for osteoarthritis, considering future manufacturing technologies (3D printing) to create a medical device with more aesthetic appeal. A team design project for the 'Peacocks Medical Group'. The knee brace incorporates a brand principle of 'NET' ( Natural, Evolution, Technology ).

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